PREMISE

This information is provided for the website https://www.yayo.it ( Site ) owned by Yayo di Diego Canonico, with headquarters in via Bassignana 23 15040 Rivarone (AL), IT, with VAT no. 02200110068, with tax code CNNDGI80A14A182D ( Data Controller ), which acts as Data Controller pursuant to Regulation (EU) 679/2016 regarding the protection of personal data.

PURCHASES ON THE SITE

Upon your provision, your personal data will be processed to allow you to make purchases on the Site.

REGISTRATION

The information and data requested in case of registration will be used to allow you both to access the reserved area of ​​the Site and to use the online services offered by the Data Controller to registered users.

MARKETING

Subject to your consent, the Data Controller may process the personal data provided by you in order to send you advertising material and/or newsletters relating to its own or third party products.

PROFILING

Subject to your consent, the Data Controller may process your personal data for profiling purposes, i.e. for the analysis of your consumption choices by revealing the type and frequency of purchases made by you, in order to send you advertising material and /or newsletters relating to own or third-party products of specific interest to you.

SOFT SPAMMING

The Data Controller may use, for the purposes of direct sales of the products offered for sale through the Site, the e-mail coordinates provided by you in the context of a purchase on the Site, even without your consent, provided that it is a product similar to that of the previous sale (so-called soft spamming). However, you may refuse this processing at any time by communicating your opposition to the Data Controller.

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In compliance with the GDPR, we hereby inform you that the Data Controller will process the personal data concerning you under the following conditions.

Art. 1. Purpose and legal basis of the processing. Mandatory or optional provision. Consequences of refusing treatment.
The processing of personal data is aimed at achieving the following purposes:
to. to allow registration on the Site and access the services reserved for registered users as well as to allow compliance with the obligations deriving from the law or regulations in force, in particular, in the administrative, accounting and public security fields. The legal basis of the processing is the need for the Data Controller to carry out pre-contractual measures adopted at the request of the interested party or to fulfill a legal obligation;
b. in the case of placing an online purchase order, to allow the conclusion of the purchase contract and the correct execution of the operations connected to the same (and, if necessary based on sector legislation, to fulfill tax obligations). The legal basis of the processing is the obligation of the Data Controller to execute the contract with the interested party or to fulfill legal obligations;
c. limited to the e-mail coordinates provided by you in the context of a purchase through the Site, to allow the direct offer by the Data Controller of similar products (so-called soft spamming), provided that you do not object to such processing in the manner provided for in this information. The legal basis of the processing is the legitimate interest of the Data Controller in sending this type of communications. This legitimate interest can be considered equivalent to the interest of the interested party in receiving "soft-spam" communications;
d. subject to your consent, for sending newsletters and for carrying out market surveys, also aimed at evaluating the degree of user satisfaction, and for sending advertising material relating to products of the Data Controller and/or third parties , by means of systems such as email, text messages (marketing purposes); subject to your consent, for the processing of your commercial profile, through the detection and processing of your choices and purchasing habits, in order both to monitor the level of customer satisfaction and to send you advertising material relating to products of the Data Controller and/or third parties, of specific interest to you, by means of systems such as email, text messages (profiling purposes). The legal basis of the processing is the consent of the interested party;
And. if the chat service is operational, allow the activation of the service, through which the user can contact and be contacted by the Data Controller, subject to your consent, during your navigation on the Site. The legal basis is the legitimate interest of the Data Controller to carry out this type of activity. This legitimate interest can be considered equivalent to the interested party's interest in using the Site's chat service;
f. to respond to your requests via the customer care service. The provision is optional, but your refusal will make it impossible for the Data Controller to answer your questions through this service. The legal basis of the processing is the legitimate interest of the Data Controller in following up on the user's requests. This legitimate interest is equivalent to the user's interest in receiving responses to communications sent to the Data Controller;
g. to respond by email or telephone to your requests. The provision is optional, but your refusal will make it impossible for the Data Controller to respond to your requests. The legal basis of the processing is the legitimate interest of the Data Controller in responding to the user's requests. This legitimate interest is equivalent to the user's interest in receiving responses to communications sent to the Data Controller.

The provision of data for the purposes referred to in points a) and b) is purely optional. However, since this processing is necessary to make a purchase on the Site, your refusal to provide the data in question will make it impossible to make such a purchase via the Site.
Consent to the processing of your data for marketing and profiling purposes is purely optional. Failure to consent will exclusively imply the consequences described below.
Failure to consent to the processing of data for marketing purposes will make it impossible for you to receive advertising material relating to products of the Data Controller and/or third parties as well as the impossibility for the Data Controller to carry out market research, even direct ones. to evaluate the level of user satisfaction, as well as to send you newsletters.
Failure to consent to the processing of your personal data for profiling purposes will make it impossible for the Data Controller to process your commercial profile, by detecting your choices and purchasing habits as well as sending you advertising material relating to the Data Controller's products. of the Processing and/or of third parties, of specific interest to you.
Without prejudice to the foregoing, it is understood that the Data Controller may in any case use your personal data for the sole purpose of correctly fulfilling the obligations established by the laws in force and the obligations deriving from the contractual relationships existing between you and the Data Controller.
We remind you that you can also object to the processing of your personal data via a specific link at the bottom of any email with promotional content sent by the Data Controller.

DATA PROVIDED AS PART OF THE “SHIPPING” SERVICE
On the Site you will have the possibility to gift one or more products to a person by entering the personal data requested from time to time. You are aware that the Data Controller will retain such personal data for the time strictly necessary to document that your request has been processed. To use this service you must be able to demonstrate, if requested by the Data Controller, that you can legitimately use the personal data of your friends/contacts.

DATA RELATING TO THE PAYMENT CARD
To make a payment using one of the payment cards offered on the Site, the user must enter the confidential payment card data directly on a page which will communicate via a secure encryption protocol with the payment service provider (which will act as independent data controller), without passing through the server of the Data Controller who, therefore, will not process such data in any way. The data will be acquired in encrypted format.
With reference to payment card data, it is specified that the processing of your personal data is necessary to allow the conclusion of the online purchase contract with the Data Controller. Failure to provide this data will therefore not allow you to complete the online purchase process.

SPECIAL OR JUDICIAL DATA
The Data Controller does not process particular or judicial data.

Art. 2. Processing methods
The processing of your personal data will mainly be carried out with the aid of electronic or automated means, according to the methods and with the tools suitable to guarantee its security and confidentiality in compliance with the GDPR.
The information acquired and the methods of processing will be relevant and not excessive with respect to the type of services rendered. The data will also be managed and protected in environments whose access is under constant control.

Art. 3. Communication and dissemination of data
Your data may be communicated:

• to all those subjects (including Public Authorities) who have access to personal data pursuant to regulatory or administrative provisions
• to companies or third parties in charge of printing, enveloping, shipping and/or delivery and/or collection services of products purchased through the Site
• to post offices, couriers, suppliers (e.g. drop shipping sales) or shippers responsible for delivering products purchased through the Site
• to banking institutions and companies that manage national or international payment circuits through which online payments are made for products purchased through the Site
• to companies, consultants or professionals possibly responsible for the installation, maintenance, updating and, in general, management of the hardware and software of the Data Controller or which the latter uses for the provision of its services
• to external companies responsible for sending advertising communications on behalf of the Data Controller
• to the employees and/or collaborators of the Data Controller
• to the company in charge of carrying out the customer care activity
• to those who manage online payment transactions
• to those responsible for repairing damaged products or those subject to the legal guarantee of conformity
• to all those public and/or private entities, natural and/or legal persons (legal, administrative and tax consultancy firms, Judicial Offices, Chambers of Commerce, Chambers and Labor Offices, etc.), if the communication is necessary or functional to the correct fulfillment of the obligations deriving from the law.

The data concerning you will not be disclosed, except in anonymous and aggregate form, for statistical or research purposes.

Art. 4. Data Controller
The Data Controller of personal data can be contacted at the following addresses:
Yayo by Diego Canonico
Via Bassignana 23
15040 Rivarone (Italy)
VAT number 02200110068
Email: info@yayo.it
Through the contact form on the Site.

Art. 5. Storage of personal data
Personal data will be stored and processed for marketing purposes for a period of 24 months and for profiling purposes for a period of 12 months. At the end of this period, the Data Controller may ask the user to renew consent to the processing of their data for these purposes or to make them anonymous and keep them solely for statistical or historical purposes.
For all the remaining purposes set out in the privacy policy, personal data will be kept only for the time necessary to guarantee the correct provision of the services offered.
In the event of closure of the Site account on the user's initiative, the data contained therein will be retained for administrative purposes for a period not exceeding 90 days, without prejudice to any specific legal obligations on the conservation of accounting documentation or for public purposes. safety.

Art. 6. Transfer of personal data to third countries
The Data Controller will transfer your personal data to Canada. With reference to this country, the European Commission has established that the level of protection offered in terms of personal data protection is adequate and that, therefore, it is possible to transfer personal data there.

Art. 7. Rights of the interested party
Pursuant to art. 13 of the Privacy Regulation, the Data Controller informs you that you have the right to:

• ask the Data Controller to access your personal data and to rectify or cancel them or limit the processing that concerns you or to oppose their processing, in addition to the right to data portability
• revoke consent at any time without prejudice to the lawfulness of the processing based on the consent given before the revocation
• lodge a complaint with a supervisory authority (e.g. the Guarantor for the protection of personal data).

The above rights may be exercised with a request addressed without formalities to the Data Controller at the contacts indicated above.

Art. 8. Amendments
The Data Controller reserves the right to make changes to this information at any time, giving suitable publicity to users of the Site and guaranteeing in any case adequate and similar protection of personal data. In order to view any changes, you are invited to regularly consult this information.